Integrating EcomSend with Shopify marketing apps is straightforward, offering a seamless automation setup for customers engaging with your popups.
Opt-In Popup Integration:
- Example Use Case: Create a welcome automation for new subscribers using Shopify Email.
- Subscribers’ Tags: When customers subscribe via EcomSend’s opt-in popup, they're tagged in Shopify with "EcomSend Popups" and a specific popup name tag.
Creating a Welcome New Subscriber Automation:
- Step 1: In Shopify admin, navigate to Marketing → Automations, and create a custom automation.
- Step 2: Choose 'Customer created' as the Shopify Trigger and include conditions with the tags 'EcomSend Popups' and your specific popup name.
- Step 3: Add an action to send a marketing email, customize the template to fit your needs, and then activate the workflow.
Sending Discount Codes via Email:
- Note: If using auto-generated discount codes, pre-selecting them in the email template isn't possible.
- Solution: Manually create a discount in Shopify admin and use this in the Shopify email template. Remember to save the changes for effective subscription-based discount code emailing.
Spin Wheel Popup Integration:
- Subscriber Tags: Subscribers via the spin wheel popup are tagged with "EcomSend Popups," a specific popup name, and a reward label.
- Customized Emails for Different Rewards: If offering varied rewards like discounts or free shipping, tailor your email automation conditions to send distinct emails based on the reward received.
In Summary:
The integration process involves tagging subscribers in Shopify, creating custom automations in the Shopify Email app, and ensuring the appropriate tags and conditions are set for effective and personalized customer communication. This allows for targeted marketing actions based on customer interactions with your EcomSend popups.